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Focus Media Sets Up Chinese Red Cross Wireless Site
Advertisement, Chinese Red Cross Foundation, FMCN, Focus Media, Internet, i.l.cn
Editorial Summary
Chinese out-of-home advertiser Focus Media Holding Limited (Nasdaq: FMCN) partnered with the Chinese Red Cross Foundation to set up the official wireless website for the Chinese Red Cross at i.l.cn (the site only works on mobile phones), reports Beijing Star Daily. The site provides information about how users can donate to the earthquake, and also allows users to make direct donations by SMS. The site was built and is operated by Focus Media.
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