Editorial Summary

Baidu's (Nasdaq: BIDU) e-commerce department has grown to over 100 employees since its formation in Beijing's Zhongguancun Software Park late last year, reports China Business News. According to e-commerce department general manager Li Mingyuan, Baidu's e-commerce platform will emphasize end users, consumers, without limiting itself to a strictly business-to-consumer or consumer-to-consumer model. Baidu began a nationwide merchant building tour for the platform on June 16.