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Tencent Introduces QQ Shoes
0700.HK, Donice, Internet, Sansda, Tencent
Posted by: Elly Yan on Aug 11, 2006 | 19:08
Editorial Summary
QQ users not satisfied with virtual QQ clothing for their avatars can now purchase real life QQ brand sneakers. According to Cnxz.cn, Tencent (0700.HK) authorized QQ brand agent has licensed sneaker manufacturer Sansda to produce QQ brand sneakers. Sansda, Tencent and Donice reached an eight-year cooperation agreement on QQ shoes. Sansda will set up boutiques in Guangdong, Fujian and Hunan in August for QQ shoes, and plans to expand to second and third tier markets over the next five years. QQ shoes will not enter first tier markets until 2008.
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